New SBS Better Brakes: Next-Level Brake Performance & Environmental Impact
SVENDBORG, DENMARK – SBS Friction A/S, the Danish manufacturer of brake pads for motorcycles, ATVs, SxS, and special applications, announced in 2021 a new strategy that would make the company the first brake pad production center in the industry, to fully embrace a sustainable proof-of-business both in production and in output. One year following, SBS is introducing the first Aftermarket brake pads that have both been refined and optimized for improved brake performance.
The new product series will be named SBS Better Brakes and will be available from January 1st, 2023.
The first products to be transitioned and introduced in the new SBS Better Brakes-series, are the popular SBS HF, SP, HS, and MS ranges. These ranges comprise more than 70% of the brake pads sold by SBS. Thus, the product launch will follow the company's intention to transition products with high impact in focus. The transition of HF, SP, HS, and MS compounds is expected to be completed by Q3 2023 (factor dependent)
Because of significant similarities in performance characteristics of the new SP and HS-ranges and with an intention of enabling easier product selection for dealers and endusers, SP is being discontinued and merged into the HS product references. The series merger will happen gradually throughout Q3 2023.
Improved brake performance and stopping power
Riders will get a better and more stable brake performance and stopping power with the new SBS Better Brakes-series. The re-engineered compound formulas enable an improved Coefficient of Friction that provides a more efficient brake grip throughout the braking sequence. This results in a significantly reduced stopping distance, of up to 12%.
The new Better Brakes-series are designed to maintain a static fade level throughout after being heated and with improved heat resilience that enables a consistent braking experience with more sense of control and comfort throughout the ride.
The SBS Better Brakes-series is designed without Copper, Nickel (sintered compounds) and Antimony (ceramic compounds), which and replaced with an iron-based formula, which gives an improved Coefficient of Friction while also being a more environmentally friendly resource.
All products in the SBS Better Brakes-series are furthermore enforced with NUCAP NRS, the advanced mechanical friction material bonding technology.
Customers can differentiate the new from the old by looking for the Better Brakes icon that will be located below the product reference codes. Customers will also be able to refer to the same product reference codes as transition will happen continuously and encompass complete product ranges.